Problem

Ranked below three competitor schools for "[curriculum] school Lekki" and comparison searches, and the admissions page was buried three clicks deep with no WhatsApp or call option — parents had no fast way to enquire from a phone.

Work completed

Rebuilt the admissions journey as a single high-intent landing page, completed and optimised the Google Business Profile, added WhatsApp/call CTAs above the fold, and set up enquiry-source tracking by page.

Outcome

Search-driven enquiries rose noticeably within the following admissions cycle, with the admissions team able to see for the first time which pages were actually producing booked tours.

Illustrative example

Problem

Invisible for "dentist near me" and area searches despite steady demand, with an incomplete Google Business Profile, no reviews on the website, and no click-to-chat option for a clearly WhatsApp-first patient base.

Work completed

Completed and optimised the Google Business Profile, built dedicated service/location pages, launched a review-generation system, and added a WhatsApp click-to-chat button above the fold.

Outcome

Direction requests and calls from Google Maps increased steadily over the following quarter, alongside a stronger, more visible review profile.

Illustrative example